In this video lecture meaning of personal selling as well its process has been discussed. Process starts from pre sale preparation and ends with follow up action.
December 3, 2015
December 2, 2015
Advertising & Its Role lecture by Surbhi Mathur, Biyani group of colleges
This is a part of lecture presented by Surbhi Mathur Asst.proffesor of biyani girls college.The video is about advertising and its role in Indian economy. Advertising is a paid form of communication which mention the name of an identified sponsor. Advertising plays various role in economy in terms of Marketing, Communication, Economical & Societal role. The video is helpful for management students.